ELTON JOHN TEAMS UP WITH VEGAN BURGER CHAIN TO CELEBRATE LAST TOUR
As he conducts his final world tour, Farewell Yellow Brick Road, Elton John, who has been sharing his musical abilities with the world since the 1960s, is leaving a few sprinkles of magic along the route.
The Rocket Man and vegan fast food business Monty’s Good Burger worked together to create a limited-edition vegan meal that pays homage to John’s unique sense of flair before his last North American performance.
“Monty’s Good Burger was founded by a team of music lovers with backgrounds in the music industry so when we heard that Elton John was performing in Los Angeles during his Farewell tour, we wanted to honor and celebrate the legend while he’s in LA,” Monty’s Good Burger Co-founder Nic Adler tells VegNews.
“Since collaborations are built in our DNA it only felt natural to create the Monty’s Loves Elton Meal that is as colorful, special, and iconic as he is.”
A single cheeseburger, a serving of 50/50 fries and tots, Baby Blue Ranch Dipping Sauce, Tiny Dancer Pink Lemonade with sprinkles, and a miniature Rainbow Rock Sugar Cookie make up the Monty’s Loves Elton vegan meal.
To honor John’s unique and enduring flair, the cooperation also offers an extraordinary milkshake.
The English toffee milkshake in the Glitter Glasses Shake is made with vanilla Oatly soft serve and is topped with edible glitter.
“Everyone at Monty’s is all so familiar with Sir Elton’s work, so when the opportunity presented itself, we were immediately flooded with ideas,” Monty’s Good Burger Co-founder Lexie Jiaras tells VegNews.
“We are so lucky Elton’s team loved the directions we presented, which allowed the collaboration items to come together very naturally.”
While supplies last, the combo meal ($24.99) and shake ($9.00) are only available at certain Monty’s Good Burger locations.
Elton John Adores Vegan Burgers And Los Angeles.
John holds a special place in his heart for Los Angeles because it was there that he gave his first American performance, rocking West Hollywood nightclub The Troubadour in 1970.
On November 17, 19, and 20, he will make a return appearance at the Dodger’s Stadium where he previously gave two sold-out performances in 1975 to finish the North American leg of his final tour.
In addition to honoring that performance, John chose Los Angeles as the location of his final North American tour stop because it inspired him and his longtime musical partner Bernie Taupin to write the songs.
“To feel the energy from the best fans, not only in Dodger Stadium again, but this time around the world from those watching live at home, will be truly extra special for me.
I’m thrilled to celebrate this momentous evening globally,” John said in a statement. “I hope everyone feels the power and joy of performing on a stage as iconic as Dodger’s. Just like I did almost 50 years ago.”
John designed a scavenger hunt across Los Angeles to remember his final days there. It leads fans to noteworthy locations like The Troubadour, Book Soup Bookstore, Amoeba Music, and Monty’s Good Burger, where his vegan collaboration can be found.
And if you get hungry while watching a game at Dodger Stadium, have no fear—the venue’s concessions offer an official plant-based Dodger Dog that was created in collaboration with the vegan company Field Roast Grain Co.
John worked with various companies during his final tour in addition to Monty’s Good Burgers, such as vegan condiment maker Marmite. John and Marmite collaborated to create a limited-edition, rainbow-wrapped jar in order to raise money for the Elton John AIDS Foundation’s life-saving efforts.